About Superior Insurance

Since 2001, Superior Insurance Agency in Asheboro NC has served consumers and business in the Carolinas.

Our goal is to provide customers with the best possible coverage that meets their needs and budget. Unlike other agencies, we take time to understand your situation and specific needs.

Friendly Service, Customer Focus and a Hometown Approach are just a few reasons more people choose Superior Insurance of Asheboro, NC.


Meet the Superior Insurance Team

Howard Taylor - Agent & Owner - Superior Insurance Asheboro NC

Howard Taylor
Agent & Owner

Howard was born and raised in Concord, NC. He graduated from Appalachian State University with a degree in Communications with an emphasis in radio and tv. His past career experience includes sports radio, an editor with ESPN, and transportation brokerage.

Maria Herrera - Agent - Superior Insurance Asheboro NC

Maria Herrera

Maria is a customer service representative and notary public. She has been a member of the office since 2002. Originally from Zacatecas, Mexico, Maria is fluent in Spanish and enjoys participating in church activities, playing with her kids, and spending time with her family.

Magalay Soto - - Agent - Superior Insurance Asheboro NC

Magalay Soto

Magaly is a licensed agent and has been a member of the office since 2002. She is originally from Alajuela, Costa Rica and is fluent in Spanish. She is active in her church and enjoys watching movies, reading, and shopping with her kids.

Start Saving On Your Insurance Today

Call us today to discuss your auto coverage needs. Discounts may be available to help you reduce your premium without sacrificing needed coverage. We will help you find the right coverage that meet your needs and budget. 

Superior Insurance - Asheboro NC
Superior Insurance
947 S. Fayetteville St.
Asheboro, NC 27203
Phone: (336) 629-9947
Hours: Monday - Friday 9 am to 5 pm